I thought I'd share this with the larger Giants family.
My presentation of the not-quite-completed logo for my club met with some resistance at the last meeting. Some were insistent that it contain an airplane. Having never been a champion of the obvious, the easy or the predictable in the creation of visual identities, I resisted this criticism and returned to the computer and pounded my head on the monitor until things worked to my satisfaction.
The reasons that our club logo does not need the image of an airplane are two fold. First, it would be better not to create any sort of bias for fixed-wing verses rotor-craft is our identifying mark. We welcome both. Second, It will be used exclusively in the context of modeling (in hobby shops, at fly-ins, on models… always connected to flying activities). Representing a model in the logo seems rather redundant.
My approach here was to create a retrospective military sort of resonance with our state bird behaving as an eagle. The Cardinal is a striking image that lies at the intersection of our love of flight and the home state of our club. He favors no particular form of modeling, grasping the symbols for combustion and electricity in his “talons.”
The logo reads well when used small or from a distance (VERY important). Two color simplicity keeps reproduction costs down. The logo without the supporting text would look great on the crest of a shirt!
Edit: I screwed up the final render on the images I first posted. Linked to new ones of higher quality
